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RateIt’s CX podcast made finalist in the 2018 Australian Podcast Awards

Charlie Gunningham
Charlie Gunningham

The Perth RateIt team has won their way through to the finals to fight it out with major Aussie brands.

Perth-based RateIt has made into the finals of the 2018 Australian Podcast Awards alongside big brands such as ANZ Bank, Nova Entertainment and Mammamia.

RateIt is a market leader in on-the-spot customer feedback.

RateIt’s CX podcast made finalist in the 2018 Australian Podcast Awards

RateIt aims to help businesses consistently deliver great customer experiences by gathering NPS & customer comments via on site touchscreens and through delivering associated customer insights. Customers includes Shaver Shop, Pandora, Adidas, Uber, 7-Eleven and Harvey Norman.

CEO Michael Momsen co-hosts Customer Experience Leaders podcast with producer Adam Jaffrey from Wavelength Creative. The pod explains how brands like Disney, Pandora, Optus and World Vision build world class customer experiences.

Their first podcast was published in September last year, and there have been 17 episodes since then, usually around 30 to 40 minutes in length.

Whether on your commute to work, working out at the gym or just hanging around, podcasts are a growing trend in Australia:

  • Podcast awareness is high in Australia, with 89% of Aussies 18-75 aware of them;
  • Just over half of Aussies 18-75 have tried listening to podcasts;
  • Trial is highest among 25-34s (76%) and lowest among 50-75s (40%);
  • 16% of Australians 18-75 have listened to a podcast in the last week, (27% among 18-24s).

(ABC Podcast Research 2017)

With listener numbers and listening frequency on the rise, Michael saw the opportunity to share CX tips, insights and practical advice from leading brands through audio.

“As an upcoming tech startup, we are simply thrilled to be nominated for such a prestigious award amongst such incredible brands.” Michael told Startup News, “When we started Customer Experience Leaders, we wanted to create an awesome podcast that gives the listener super practical tips to delight their customers – without any BS or industry jargon.”

RateIt’s Customer Experience Leaders is now the #1 podcast globally for CX, proving businesses are becoming more customer-centric and individuals are valuing the importance in customer feedback.

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RateIt’s CX podcast made finalist in the 2018 Australian Podcast Awards
RateIt console

 

For more information, visit RateIt website.

The Customer Experience Leaders podcast is available on iTunes, Stitcher or wherever you get your podcasts.

Read more of the latest news from the startup ecosystem here

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Charlie Gunningham

Charlie Gunningham

Former co-founder aussiehome.com, GM reiwa.com, CEO Business News and Accelerating Commercialisation adviser. Charlie has spent 20+ years in Perth's startup scene, as founder, mentor, adviser, writer and investor. There's nothing he likes more than helping early stage tech startups ... and drinking coffee, shiraz or playing in a blues band. Email Charlie here.
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